Socialware Blog

Facebook’s ridiculous growth and why you care

Marketing, News, Social Applications — By Chad Bockius on February 17, 2010 7:16 pm

Facebook recently turned 6 years old and on their Birthday announced they had reached 400 millions users world wide. When it comes to getting your message out, building brand buzz or engaging a future customer you’ve come to the right place. Just take a look at these stats (and then scroll down for a great infographic from Mashable illustrating a few other key pieces of information).

The average user spends 55 minutes each day on Facebook and has an average of 133 friends. They write 25 comments and join 2 fan pages each month. On top of that Facebook users share 5 billion pieces of content (web links, news, blog posts, notes, etc) each week.

All of this adds up to a great opportunity for anyone looking to grow awareness, engagement, word-of-mouth, traffic and sales.

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Graphic courtesy of Mashable.

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