25½ reasons to backup your social activity

By now we all know that if you are in a regulated industry you need to archive your social activity. But aside from complying with industry regulations there are a number of other reasons you should be backing up your social posts, mentions, updates, connections and more.

Here are 25 reasons I came up with, plus a bonus reason in case 25 isn’t enough to convince you to start archiving today.

You should back up your social activity because…

1. Accounts can get hacked or hijacked
2. You should always have access to your data 24×7
3. It’s too hard to search for tweets or status updates
4. You shouldn’t limit yourself to Twitter’s 3,200 tweet caps
5. One day you are going to say “back in my day I tweeted about…”
6. It’s required to comply with FINRA/SEC guidelines
7. Repurposing your posts for SEO purposes is a great way to get more value from your social activity
8. Bad things happen to good data
9. Adding an integrated feed of your posts to your website further increases engagement
10. Murphy’s Law states that the fail-whale will show up the exact time you need a Tweet from Twitter.
11. It is required to comply with the Freedom of Information Act guidelines
12. Discovery fees are expensive if you don’t have a reliable archive
13. Your social networking passwords are probably not as strong as they should be
14. You will wish you had a historical record of your social activity
15. It can be used as a monitoring tool to tip you off to odd behavior
16. It’s your social autobiography
17. You never want to lose a valuable thought or idea
18. It is too hard to repurpose content for blog posts without it
19. You don’t want to limit yourself to the last 30 days of Facebook activity
20. Losing a twitter DM again sucks and can be costly
21. It may be required to comply with your corporate social media guidelines
22. Screenshots simply don’t work
23. When government agencies get a records request they can’t tell people to just “go to Twitter”
24. You have insurance for everything else, why not your social activity
25. It’s your data and you should have control

And finally bonus reason #25½…Because time machines are cool (even if this one just takes you back in time)

I’m sure I forgot to mention some other good ideas. Please add yours below in the comments section and after that head over to Sync and give it a 30-day free test drive.