SocialwareSocialware Blog
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LinkedIn Financial Services Summit: Key Themes
May 10, 2012 14:05 -
LinkedIn Financial Advisor Survey: Trends and Opportunities
May 10, 2012 06:05 -
LinkedIn: Compliance for Financial Professionals
May 1, 2012 07:05 -
LinkedIn: Business Hub for the Financial Professional
April 26, 2012 07:04 -
3 Key Themes from the Facebook Marketing Developer Conference
April 19, 2012 09:04
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Tim Walker:
Good point, Mark. And we've seen this happen already among the advisor populatio -
mark newcomer:
Good stuff Tim. I think your last comment is really apropos. At what point may l -
Tim Walker:
Thanks, Sheri. It's only a matter of time before most FAs are using social media -
Sheri Fitts:
This is fabulous content to site, specifically as it relates to the financial ad -
Tim Walker:
Thanks for the comment, Rich. It will be interesting to see how advisors adapt t
SocialTurns
Articles By: Chad Bockius
LinkedIn: Compliance for Financial Professionals
Regulated professionals must be careful to maintain compliance in all of their business communications, whether that means newspaper ads, the telephone, old-fashioned paper letters, or the newest social media platforms. In particular, firms and advisors have to ensure that their use of LinkedIn is compliant.
LinkedIn: Business Hub for the Financial Professional
Our relationship with LinkedIn lets us see the emphasis that they are putting on financial services and on serving the needs of financial professionals. Conversely, our hands-on work providing social media training for the professionals in our client firms gives us detailed information on how they are using LinkedIn to cultivate business.
2012 Is the Year for Firm-Wide Adoption of Social Media
Disruptive technologies such as social media follow a well-known adoption curve. Author Geoffrey Moore popularized this concept in a book titled Crossing the Chasm, which couldn’t be any more relevant for what we see today in financial services. Social business for financial services has made the leap across the Chasm, and 2012 is the year when we will see the mainstream adopt social.
IIROC Updates Social Media Guidelines
2011 has been a busy year for the regulators. Our neighbor to the North has just issued Notice-0349, which outlines Guidelines for the Review of Advertisements, Sales Literature and Correspondence. This update from the Investment Industry Regulatory Organization of Canada (IIROC) replaces Notice MR0281 and is effective immediately.
Proposed FINRA Rule Changes Delayed
While firms aren’t delaying their move to social in anticipation of these rule changes, it appears we will have to wait to get the official SEC stamp of approval.
Content is king (but not why you might think)
We’ve talked a lot about the issues surrounding social network adoption in financial services. We’ve dedicated entire whitepapers to understanding Notice 10-06, or the latest moves by the SEC or state regulators.
FINRA Notice 11-39 Highlights
This past Thursday FINRA took another step towards helping firms adopt social with the release of Notice 11-39. Just like Notice 10-06, this release is aimed at addressing specific questions being raised by the industry.
FINRA Proposes New Content Rules
A few days ago FINRA submitted to the SEC proposed rule changes regarding communications to the public. The goal of the changes is to simplify and consolidate many of the existing rules.
10.5 Reasons to get social now
The last few months has brought a lot of attention to the topic of social media in financial services. While demand has never been greater to deliver social business solutions for this industry, there are still plenty of companies standing on the sidelines.
API, Proxy, and Hybrid. Navigating the conversation.
When it comes to social media compliance there has been a lot of debate over what technology is best for firms. You will hear terms like “API”, “Proxy,” and “Hybrid”. Instead of focusing on how specific technologies work, let’s talk about what’s required to be compliant.