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Connecting to (and recruiting) top talent
August 26, 2010 04:08 -
Announcing the launch of SocialTurns.com
August 16, 2010 20:08 -
Ignoring social networks won’t work
August 11, 2010 18:08 -
Wealthy investors want to be engaged
August 4, 2010 18:08 -
Social Media Success, Learn from the Experts
August 1, 2010 17:08
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mic adam:
Hi, i am doing a larger study on social media monitoring and linkedin will be on -
Gerri:
I'm trying the same experiment on LinkedIn to see if the results come out in a s -
Chad Bockius:
What we've found is that there are still more questions than answers circulating -
Debbie Nixon:
This is such a timely topic and one so many advisors want. What is your suggesti -
Debbie Nixon:
You offer a great resource for financial advisors who want to expand their socia
SocialTurns
Archive for the ‘Marketing’ Category
Announcing the launch of SocialTurns.com
I am excited to announce the launch of a new community, called SocialTurns.com. The site is designed for financial professionals to discuss social media issues, best practices and news.
Wealthy investors want to be engaged
A May 2010 survey by ByAllAccounts found that advisors to wealthy investors aren’t making the most of these relationships – and lack of communication is the real problem. Here are the actions advisors, and firms, can take to help best serve these (and all) clients.
Social Media Success, Learn from the Experts
It is going to be a busy week here at Socialware. We have three webinars scheduled and each one promises to offer unique insights and perspectives on the use of social media in financial services. Here is a quick summary of each session and links to sign-up.
R.O.F. – Return on (Facebook) Fans
A recent study by Syncapse found that a Facebook fan can be worth about $136.38. Though this number can vary widely – all the way from zero to double this amount – the implication is real: there’s value in these Fans. Syncapse came up with the figure by asking 4,000 fans of 20 of the [...]
Do people actually read LinkedIn Status Updates?
An interesting experiment was conducted recently by a gentleman named Blair Joss. With a network of 403 connections on LinkedIn, Joss posed the question of whether people actually read LinkedIn Status Updates. Within 3 days, over 350 people had commented on his status update and over 1,700 people said they “liked” his update. The numbers [...]
6.5 things you may have missed about LinkedIn
The social network we all know and love, LinkedIn, has been busy making improvements lately. They have quietly grown to over 70 million users and it appears that steady slow growth we are used to is accelerating. If you haven’t been following all the news here are 6 things you may have missed, plus a [...]
Twitter beats out Facebook for business
In April, the Edison Research and Arbitron released “Twitter Usage In America: 2010,” presenting three years of tracking data from more than 1,700 Americans. The research uncovered some interesting findings about social networks, and about Twitter in particular. Twitter awareness rivals Facebook. Awareness of Twitter has exploded from 5% of Americans 12+ in 2008 to [...]
New Survey Published on Advisor’s Use of Social Media
Last week we unveiled the results of our 2010 Advisor Survey – An Examination of Social Media Use by Financial Advisors across North America. As part of this survey we set out to answer the following questions: What percentage of advisors use social media for business purposes? Are firms taking the necessary steps to support [...]
Social banking, a new trend in 2010
More and more banks are finding that reaching online-savvy consumers of all ages takes a variety of new strategies – and most of them are online. In Penny Crosman’s recent article in Bank Systems & Technology, “Channel Innovation: Building Online Relationships,” she explores the variety of new consumers – and how they view banks and [...]
Supercharge LinkedIn and Twitter
Most financial services professionals agree – they prefer LinkedIn for business use. But what if you’re missing out on something on Twitter? Recently LinkedIn upgraded its Twitter functionality so now it’s easy to find relevant people to “follow” on Twitter, and track their tweets (and yours) all on LinkedIn. This is important for two key [...]