Archive for the ‘News’ Category
Accelerate the creation of your social media policy
Adopting social media can be a daunting task for any business. If you are in a regulated industry the social media mountain is seemingly insurmountable. Many firms get stuck right out of the gates trying to answer the question of “what should our policy be?”
Ignoring social networks won’t work
As all types of businesses evolve on the social web one thing is true, everything has changed. IT is no longer in control, decisions are made on a department-by-department basis. In the world of financial services this can also mean individual advisors are making their own decisions, regardless of corporate policy.
Wealthy investors want to be engaged
A May 2010 survey by ByAllAccounts found that advisors to wealthy investors aren’t making the most of these relationships – and lack of communication is the real problem. Here are the actions advisors, and firms, can take to help best serve these (and all) clients.
R.O.F. – Return on (Facebook) Fans
A recent study by Syncapse found that a Facebook fan can be worth about $136.38. Though this number can vary widely – all the way from zero to double this amount – the implication is real: there’s value in these Fans. Syncapse came up with the figure by asking 4,000 fans of 20 of the [...]
LIMRA and Socialware Announce Partnership
We are proud to announce our strategic relationship with LIMRA. LIMRA is a 90 year old, worldwide research, consulting and professional development organization that helps more than 850 insurance and financial services companies in 73 countries increase their marketing and distribution effectiveness.
Just Released: Facebook Social Networking Guide
By now we all know that Facebook’s growth is off the charts. They are getting ready to announce that they have reached they half a billion mark. That’s right, 500,000,000 users. That is almost twice the size of the population of the United States.
LiveOffice and Socialware Partner
We are excited to announce a strategic partnership with LiveOffice, the number-one provider of software-as-a-service (SaaS) email archiving, email compliance and email continuity solutions. Through this partnership LiveOffice is now able to offer their customers an integrated email, social media compliance & archiving solution.
Do people actually read LinkedIn Status Updates?
An interesting experiment was conducted recently by a gentleman named Blair Joss. With a network of 403 connections on LinkedIn, Joss posed the question of whether people actually read LinkedIn Status Updates. Within 3 days, over 350 people had commented on his status update and over 1,700 people said they “liked” his update. The numbers [...]
6.5 things you may have missed about LinkedIn
The social network we all know and love, LinkedIn, has been busy making improvements lately. They have quietly grown to over 70 million users and it appears that steady slow growth we are used to is accelerating. If you haven’t been following all the news here are 6 things you may have missed, plus a [...]
Twitter beats out Facebook for business
In April, the Edison Research and Arbitron released “Twitter Usage In America: 2010,” presenting three years of tracking data from more than 1,700 Americans. The research uncovered some interesting findings about social networks, and about Twitter in particular. Twitter awareness rivals Facebook. Awareness of Twitter has exploded from 5% of Americans 12+ in 2008 to [...]



