Socialware Blog
Posts Tagged ‘Compass’
R.O.F. – Return on (Facebook) Fans
A recent study by Syncapse found that a Facebook fan can be worth about $136.38. Though this number can vary widely – all the way from zero to double this amount – the implication is real: there’s value in these Fans. Syncapse came up with the figure by asking 4,000 fans of 20 of the [...]
LIMRA and Socialware Announce Partnership
We are proud to announce our strategic relationship with LIMRA. LIMRA is a 90 year old, worldwide research, consulting and professional development organization that helps more than 850 insurance and financial services companies in 73 countries increase their marketing and distribution effectiveness.
Just Released: Facebook Social Networking Guide
By now we all know that Facebook’s growth is off the charts. They are getting ready to announce that they have reached they half a billion mark. That’s right, 500,000,000 users. That is almost twice the size of the population of the United States.
LiveOffice and Socialware Partner
We are excited to announce a strategic partnership with LiveOffice, the number-one provider of software-as-a-service (SaaS) email archiving, email compliance and email continuity solutions. Through this partnership LiveOffice is now able to offer their customers an integrated email, social media compliance & archiving solution.
6.5 things you may have missed about LinkedIn
The social network we all know and love, LinkedIn, has been busy making improvements lately. They have quietly grown to over 70 million users and it appears that steady slow growth we are used to is accelerating. If you haven’t been following all the news here are 6 things you may have missed, plus a [...]
Twitter beats out Facebook for business
In April, the Edison Research and Arbitron released “Twitter Usage In America: 2010,” presenting three years of tracking data from more than 1,700 Americans. The research uncovered some interesting findings about social networks, and about Twitter in particular. Twitter awareness rivals Facebook. Awareness of Twitter has exploded from 5% of Americans 12+ in 2008 to [...]
New Survey Published on Advisor’s Use of Social Media
Last week we unveiled the results of our 2010 Advisor Survey – An Examination of Social Media Use by Financial Advisors across North America. As part of this survey we set out to answer the following questions: What percentage of advisors use social media for business purposes? Are firms taking the necessary steps to support [...]
Social banking, a new trend in 2010
More and more banks are finding that reaching online-savvy consumers of all ages takes a variety of new strategies – and most of them are online. In Penny Crosman’s recent article in Bank Systems & Technology, “Channel Innovation: Building Online Relationships,” she explores the variety of new consumers – and how they view banks and [...]
Supercharge LinkedIn and Twitter
Most financial services professionals agree – they prefer LinkedIn for business use. But what if you’re missing out on something on Twitter? Recently LinkedIn upgraded its Twitter functionality so now it’s easy to find relevant people to “follow” on Twitter, and track their tweets (and yours) all on LinkedIn. This is important for two key [...]
Find your Financial Advisor on Facebook
Yet another study of financial professionals – this one by American Century Investments – finds that advisors are using and benefiting from social media for their business. 44% of advisors who use social media for business or business and personal use agree that social media is an emerging trend with significant potential for businesses like [...]
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