Posts Tagged ‘Social Media’
Find your Financial Advisor on Facebook
Yet another study of financial professionals – this one by American Century Investments – finds that advisors are using and benefiting from social media for their business. 44% of advisors who use social media for business or business and personal use agree that social media is an emerging trend with significant potential for businesses like [...]
2010 Recruiting Pitch: “Social networks are open for business”
Whether you are trying to recruit a seasoned advisor with a healthy book of business to join your firm or attracting the best and brightest to enter the profession, you have to differentiate yourself from the pack. (See more on Social Recruiting – value of networks and recent statistics). If I’m an advisor with a [...]
Financial professionals get social, regardless of policy
A recent survey by financial marketing firm LederMark Communications found that most financial services professionals – 85% of those under age 50; 50% of those who are older – are using social media. And many of them – up to 40% — say it’s helping them build their business. Why? LinkedIn and Facebook, the preferred [...]
Webcast: FINRA Conference Recap on Social Media
Last week FINRA held their Annual Conference in Baltimore. One of the most heavily attended sessions was the discussion on social media and Notice 10-06. Here is how FINRA described the session: “This session addresses supervision of social media, including third-party networks, firm sponsored communities and blogs. Industry panelists discuss FINRA Regulatory Notice 10-06, what [...]
When will we learn? Enterprises are getting social.
Access to social media at work continues to be a hot topic. A recent article – like many others – underscores the challenges and victories that can come from blurring the lines between personal and business. “It’s the dumbest policy in the world to block your employees from going to social media sites,” said Mark [...]
An Up-Close Look at FINRA’s Guidance on Social Media Webinar
Join Socialware, FINRA, BD Week, IA Watch and others this Tuesday for a new webinar: An Up-Close Look at FINRA’s Guidance on Social Media: Practical Tips to Comply Important guidance that FINRA issued this year can affect your firm in a big way when it comes to the use of social networking sites, whether you’re [...]
Are you a social networking two-face?
We get this question all the time: “How do I separate personal activity from business activity on Facebook or Twitter?” The bottom line? You don’t. Here’s why. The lines between personal and business are inextricably linked. Who knows if that high school buddy you reconnected with on Facebook might be looking for a financial advisor? [...]
Center for Due Diligence Interview
In preparation for the CFDD’s New Age Marketing Advisor Conference I did a short interview which you can hear below. // Some of the topics discussed were: – Implications and questions of FINRA Notice 10-06 for financial advisors. – Whether or not financial advisors will get value out of social networks. – How you should [...]
Surprise! Consumers use social networks for financial decisions
Spectrem, a financial research firm and consultant, surveyed 500 financial decision-makers in households with $50,000+ in annual income who spend at least two hours a week on the internet. “Two hours” means that this could be anyone from the recent college grad to your grandfather – in short, virtually anyone. The “Social Media and the [...]
The slow death of email; see you on Facebook
Last month, Morgan Stanley’s Mary Meeker and associates gave their annual insights on Internet trends. In short, social networks continue to grow leaps and bound, and we haven’t seen anything yet. Online users want to get information on their own terms. In the past, that meant email – consumers set their email preferences and institutions [...]



